For people not living under a rock, it’s becoming increasingly difficult to ignore the fact that cannabis is being talked about constantly in the news.
Author: The Editor
The International Cannabis Business Conference (ICBC) began in Berlin, and will be there for the third time this year, March 31st to April 2nd. However, the first leg of the ICBC’s European presence in 2019 was Barcelona. In a joint event with Spannabis, Europe’s largest consumer conference the Cornella Auditorum in Barcelona saw more than...
Under Prohibition, branding and formal marketing campaigns do not exist. There was no ‘halo’ effect from publicising a company through its products. This is set to change and the smart new cannabis producers will understand that their image cannot be faked, but must be built on transparency, fairness and the true quality of the product
Prohibition drives unfair, unhealthy behaviour in the market for cannabis. Disputes are handled outside the rule of law, leading to tens of thousands of violent deaths in impoverished areas of the world where there are few legal alternative income sources